How Electronic Shelf Labels Work?
Centralized Pricing System
Electronic shelf labels work through a central system that controls pricing and product details, allowing for quick and consistent updates across all displays. Whenever a change is made—whether it’s a new price, product name, or promotion—it’s automatically updated across all relevant tags in the store. This ensures consistent, error-free pricing and eliminates the need for manual label replacements. It also allows retailers to implement dynamic pricing strategies with ease.
Wireless Communication
The updates are transmitted wirelessly—typically through Wi-Fi and LAN—ensuring real-time synchronization without manual effort. This wireless setup enables quick and seamless communication between the central system and shelf tags, even across large store formats. It reduces human error, saves labor time, and allows for immediate adjustments in pricing or promotions. The system is also scalable, making it easy to add new tags or sections without additional wiring or infrastructure changes.
E-Ink Display Technology
Most Electronic shelf label use e-ink displays, which mimic the look of traditional paper and consume very little power. These screens are crisp, glare-free, and remain readable from various angles—even under harsh retail lighting. Unlike LCD screens, e-ink only uses power when the display is updated, allowing for excellent battery life. Their sleek, professional appearance enhances shelf aesthetics while delivering clear product information to customers. E-ink displays are also easy on the eyes, making them ideal for long-term visibility in high-traffic areas.
Long Battery Life
Electronic shelf labels are designed for energy efficiency, often lasting several years—typically 3 to 5 —on a single coin-cell battery. This extended lifespan is made possible due to the ultra-low power consumption of e-ink displays, which only draw energy during updates. As a result, there’s minimal need for frequent battery replacements, reducing maintenance efforts and operational downtime. This reliability makes Electronic shelf label a cost-effective solution for large retail environments, where managing thousands of tags manually would otherwise be a challenge.
Why It Matters
With Electronic shelf label, sweets and bakery shops can ensure pricing accuracy, save labor costs, and react instantly to market changes—all from a central system. This real-time flexibility is especially valuable during promotions, flash sales, or frequent price fluctuations. By automating the pricing process, Electronic shelf label minimize human errors and free up staff for more customer-focused tasks. Additionally, the shift from paper labels to digital displays significantly reduces paper usage and printing waste, contributing to more sustainable and eco-friendly store operations. Digital price tags also improve the overall customer experience with clear, consistent pricing and product visibility—enhancing trust and boosting sales.